At CES, BMW surely grabbed everyone’s attention with the World’s first full color-changing car and it’s spectacular in every manner.
In the vehicle world, it’s called “BMW iVision Dee” and there’s no reason to avoid this beautiful-looking car.
You have every reason to have a deep look into this great piece and pick any color you want according to your mood.
Yes! That’s the main center of attention, with the help of an app you can change the color of the car as per your choice and roam around the town in style.
BMW iVision Dee has several amazing features that are worth checking out.
BMW iVision Dee – Color Changing Exterior
For those who might be thinking what actually “Dee” stands for? So, it’s Digital Emotional Experience in full form and it goes with the overall BMW iVision.
Because BMW is trying to connect BMW humans and machines on an emotional level. Coming to the front of the car with the same E Ink Technology you have an angry face on the front and it embraces the future of the vehicle.
The moment you look at this beauty, you would enter into a sci-fi movie where such cars legit exist and there you get it in reality.
BMW has been working on future cars, before color changing, back in 2019 BMW introduced Vision M the car that breathes and it was astonishing.
It will launch in 2025 with two vehicles aimed at the core of BMW’s market— one roughly equivalent to the 3 Series, the other equivalent to the X3.
“With the BMW I Vision Dee, we are showcasing what is possible when hardware and software merge,” said BMW Group chairman Oliver Zipse.
“In this way, we can exploit the full potential of digitalization to transform the car into an intelligent companion.”
E Ink Technology
The whole car is developed with E Ink Technology, the entire exterior is divided into 240 segments that can be individually controlled.
i Vision Dee is all about bringing clore physical and digital bonds which is one of the features inside the car. It’s called Mixed Reality Slider — a five-step slider on the dashboard that introduces immersive digital elements to the interior as you move your finger further along on it.
BMW Group design head Adrian van Hooydonk explained, “With BMW I Vision Dee, we are showing how the car can be seamlessly integrated into your digital life and become a trusty companion.” “The vehicle itself becomes your portal to the digital world – with the driver always in control.”
“Implemented the right way, technology will create worthwhile experiences, make you a better driver and simply bring humans and machines closer together.”
So, enthusiastic BMW fans have to wait till 2025, and till then just save up your bank money because it will be a costly ride.